I should have a category in the blog called “Are you F—ing kidding me!”  I could use it to include things like some of the right-wings arguments against health care reform, the conspiracy theories of the “Birthers” and this little doozy right here, reported on CNET.

Songwriters, composers, and music publishers are making preparations to one day collect performance fees from Apple and other e-tailers for not just traditional music downloads but for downloads of films and TV shows as well. Those downloads contain music after all.

These groups even want compensation for iTunes’ 30-second song samples.

Royalties on song samples?  Are you F—ing kidding me?  To be fair, the way in which composers and songwriters are compensated when their music is used in movies on televison is complicated and not entirely fair to them.  But to even suggest that they might deman royalties on previews and clips is just foolish.  Talk about shooting themselves in the feet.

How else do they expect the full length TV shows and movies featuring their material to sell, let alone their songs themselves? In the digital age the last thing you want is to place any barriers to the distribution of trailers and clips.  They don’t compromise revenue, they enhance it.  You want those things to go viral.

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Plus there is the ill will that even making such a suggestion generates.  By many estimates, more than 90% of music downloads are “illegal.”  This practice will never be stopped through law enforcement strategies.  Law enforcement can’t even stop the buying and selling of marijuana and a much smaller percentage of the population smokes pot than does the percentage that downloads music illegally.  In fact, many people that do it don’t even understand the difference between legal and illegal downloads.

So the best strategy the recording industry has is one of public education and cultivation of good will, i.e. helping people understand which downloads are which and how artists are affected when their material is downloaded through illicit channels.

But how likely is the public to care about any of that when the industry is charging them for what is, in effect, advertising?