This article from the London Evening Standard is just about a year old, but I just discovered it.  Does Facebook lead to friendship addiction?  Is it a danger to people with addictive personalities?

FACEBOOK is to blame for “friendship addiction”, a leading psychologist warned today.

David Smallwood, an addictions expert with the Priory, says the social networking site is fuelling insecurity in users.

Women are particularly vulnerable because their self-worth stems from relationships with others and Facebook compels them to “acquire” hundreds of friends, says Mr Smallwood.

According to the article, the phenomenon is particularly pronounced in countries like Britain where “social networking sites are becoming a substitute for families in countries like Britain where traditional ties have become weaker.”
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The thing that makes a site like Facebook addictive, according to Smallwood, is the emphasis on acquisition, which Smallwood calls “an addictive process.

“Acquisition of friends is like any other fix but it’s competitive you judge yourself by how many friends you have online. You go out of your way to amass friends and that means people bend out of shape and become something they are not…

Mr Smallwood said the site was unsuitable for people recovering from drug, alcohol and shopping addictions. He said: ‘If you’re an addict you need to do things to fix yourself and make yourself feel better.

It’s an intriguing argument.  Facebook does seems addictive sometimes, but I am not sure the acquisition of friends is the most addictive aspect of it.  People who have very few friends can still find themselves whittling away hours and hours on the site.  Certain apps are more addictive than others, and it is often just the need to communicate itself that is addictive, even if no one is listening.